Up, Up & Toupee
To execute this promise we created ‘Feel good flying’, the beginning of a new communications platform and brand promise for Virgin Australia. It launched with a commercial shot by Gary Freeman with the post done by the magicians at MPC, London.
Chief Creative Officers — Tara Ford & Ben Welsh
Creative Director — David Jackson
Creatives — Jeremy Hogg & Richard Shaw
Suits — Kate Sheppard, Claire Hynes & Ciara Moloney
Producers — Tash Johnson & Sevda Cemo
Director — Gary Freedman
Photographer — Michael Corridore
Production — Revolver, The Mill, Arc, Song Zu & Photoplay
Client — Danielle Keighery, Michael Nearhos, Rapthi Thanapalasingam, Erina Chapman & Alex Davey
D&AD (wood), AWARD (2x silver, 2x bronze, 3x finalist), British Arrows (2x finalist), One Show (1x finalist, 3x shortlist), Adfest (1x silver), Spikes (1x bronze, 1x finalist), Immortal Awards (finalist), Ciclope (finalist)
7 News, Australian Financial Review, The Daily Mail, The Daily Telegraph, The Herald Sun, Travel Weekly, Creativity Online (Editor's Pick), Shots